Liquid blush, once popular in the '80s and '90s, made a comeback in recent years, becoming a must-have product in makeup routines. This rise in popularity can be attributed, in part, to influential brands like Rare Beauty, founded by Selena Gomez. Their line of liquid blushes captured the attention of beauty enthusiasts, influencers, and makeup artists, making it a sensation in the industry. Let's explore why liquid blush has become a sensation and how it has revolutionized achieving a natural flush.

Benefits of Liquid Blush:

• Effortless Blendability: Liquid blush offers easy application, allowing for seamless blending and a natural, buildable color that enhances your complexion.
• Versatility: This product isn't limited to cheeks only; it can be used on lips and eyes for a monochromatic look, adding convenience and creativity to your makeup routine.
• Longevity: Liquid blushes have impressive staying power, ensuring a long-lasting flush of color that withstands humidity and perspiration.
• Natural Finish: Liquid blush mimics the texture of natural skin, providing a radiant, "lit-from-within" glow. With a wide range of shades available, it caters to diverse skin tones.

Inclusive Shades and Formulations:

Liquid blushes now come in a variety of inclusive shades and formulations, catering to individuals with different skin tones. This increased representation allows everyone to find their perfect blush shade. Check out our range of Cheeky Affair Liquid Blush, made specifically for Indian skin and weather!